Trusted AI analytics | Equals
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ARR Build Analytics
| May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | |
|---|---|---|---|---|
| Gross new | $197,402 | $214,560 | $237,402 | $261,048 |
| Expansion | $84,895 | $96,220 | $110,220 | $124,600 |
| Restart | $16,580 | $21,240 | $23,280 | $26,540 |
| Contraction | ($23,702) | ($22,569) | ($25,874) | ($24,180) |
| Churn | ($88,640) | ($84,405) | ($92,820) | ($97,405) |
| Net new | $186,535 | $225,046 | $252,208 | $290,603 |
| End of month | $3,197,027 | $3,422,073 | $3,674,281 | $3,964,884 |
| MoM growth | 6.2% | 7.0% | 7.4% | 7.9% |
Customers
| May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | |
|---|---|---|---|---|
| Gross new | 36 | 41 | 45 | 52 |
| Restart | 9 | 6 | 12 | 9 |
| Churned | (21) | (18) | (24) | (21) |
| Net new | 24 | 29 | 33 | 40 |
| End of month | 537 | 566 | 599 | 639 |
| MoM growth | 4.7% | 5.4% | 5.8% | 6.7% |
Segment Breakdown
| Segment | Net new ARR | % of total |
|---|---|---|
| Sales | $293,651 | 101.0% |
| Self-serve | ($3,048) | -1.0% |
| Total | $290,603 | 100.0% |
Build
Understand your pipeline, ARR, engagement, and more. Build once, iterate for years.
| Quarter-to-date | Opportunities | Won (#) | Won ($) |
|---|---|---|---|
| 1,016 | 85 | $2,560,520 |
AI Usage Analytics
| Metric | Value | Change |
|---|---|---|
| AI Gross Margin | 54.2% | +2.1pp MoM |
| Inference cost | $184k | +2.4% MoM |
| Cost per active user | $8.40 | 93% out of target ($9.00) |
Customer Analysis
| Customer | MRR | Inference | Margin |
|---|---|---|---|
| Halcyon | $2,400 | $6,820 | -184% |
| Northwind | $1,600 | $4,310 | -169% |
| Meridian | $4,400 | $5,940 | -35% |
| Cedar & Finch | $1,800 | $2,090 | -16% |
Foundations
Equals syncs your team’s tools to a managed warehouse. No data stack or team required.
Testimonials
“You guys cooked with this one. This is better for viewing data than anything Salesforce has built—it answers real business questions and makes the data easy to act on.”
— Connor Nowinski, VP Finance, 11x
“Questions like ‘pipeline by AE and deal type’ used to mean long Slack threads. Now I ask a question and get an answer in minutes—no SQL, no back-and-forth.”
— Joe Ryan, CRO, Expo
“Equals cut our data preparation and analysis time by over 90%, shifting our team’s focus from data wrangling to insights and strategy.”
— Dean Anderson, Strategy + Ops, Thanx
“A big part of my job is fielding daily data requests. What used to take an hour now takes about 10 minutes, and all I need to do is give Equals a few clarifying prompts.”
— Katie Taylor-Kramme, Operations, Atticus